Performance of Top 5 Art Games on Android in Brazil Q1 2023

The first quarter of 2023 saw significant activity in the Art Games category on the Android platform in Brazil. Let's delve into the performance of the top 5 applications: Phone Case DIY, Color Page ASMR, Happy Color®: Coloring Book, Sculpt People, and Coloring & Learn.

Phone Case DIY experienced varying weekly downloads, starting strong with around 195K in late December and tapering off to around 76K in early February before rebounding to 140K by late February. Active users followed a similar pattern, peaking at over 529K in the last week of December and fluctuating around 330K to 477K in subsequent weeks.

Color Page ASMR saw a consistent uptrend in weekly downloads, starting from 135K in late December and reaching 142K by mid-March. The app also maintained a steady increase in active users, from around 273K at the start of the quarter to 327K by the end of March.

Happy Color®: Coloring Book had steady weekly downloads, with numbers around 115K to 121K at the beginning of the quarter, dipping to around 60K in late February, and climbing back to 97K by the end of March. Active users showed a slight decline, from over 839K in late December to around 735K by the end of March. Revenue, although modest, peaked at $66 in the first week of January and gradually decreased to $7 by the end of the quarter.

Sculpt People saw fluctuating downloads, starting at 70K in late December, dipping to around 40K in early January, and peaking at 120K in mid-February. Active users mirrored this trend, beginning at 195K, decreasing to 141K in January, and peaking at 252K in mid-February.

Coloring & Learn had a relatively stable performance with downloads ranging from 42K to 90K across the quarter. Active users started strong with over 1M at the end of December, dipped slightly to around 890K in mid-February, and surged back to over 1M by early March. Revenue showed a mild increase from $32 in mid-February to $109 by the end of March.

These insights, sourced from Sensor Tower, provide an overview of the dynamic performance of top Art Games on Android in Brazil during the first quarter of 2023. For more detailed insights, visit Sensor Tower.